Discounts from a wide variety of business will soon be available to hundreds of thousands of tourist who visit Gran Canaria without them having to book with any of the existing big package holiday companies.
As well as attracting more tourists through window stickers displaying the Yellow Bird discount card local tourism related businesses will be receiving free publicity in the form of listings, maps and information on how to find them on up to 12 major tourist Websites.
You can read more about business aspects of the tourist
discount card scene here in the Canary Islands